Your Key To NorCal Success
Professional Bio
Education & Personal Life
Marty DeLaat has spent over 20 years in sales, the last 15 focused entirely on consumer packaged goods. He has driven growth for food and beverage brands including ZICO Coconut Water, Coca Cola, Chameleon Cold-Brew Coffee, Nestlé, NUGGS, Milk Bar, and Pretzelized.
He builds and manages broker networks, earns trust with grocery buyers, and gets the most out of every distributor relationship. Marty tells a clear brand story, wins premium shelf placement, and backs every call with data, which is how his brands consistently beat their targets.
For Marty, the work is personal. He lives his brands and the values they supports, and treats integrity and accountability as the foundation of every partnership.
Born and raised in Cleveland, Ohio, Marty earned his undergraduate degree from The Ohio State University. His pursuit of personal and professional growth led him west. He moved to Los Angeles and completed his MBA at Loyola Marymount University before getting his start in CPG.
Now residing in northern California, Marty is a proud father to boy-girl twins, balancing the demands of family life with his professional ambitions.
Outside of work, Marty enjoys basketball, golf, and somewhat regular workouts. He is also an assistant coach for youth sports, fostering teamwork and discipline among young athletes. This passion for continuous improvement and healthy competition not only shapes his personal pursuits but also drives his professional success, as he elevates brands while maintaining unwavering dedication and enthusiasm.